Pitch Sheet - The U.S. Presidents at Walt Disney World

Cover Letter - The U.S. Presidents at Walt Disney World

The following cover letter was written and sent to top US-based foreign media on behalf of my boss, inviting the media on a press trip to report on Walt Disney World Resort while in the area for the 2008 Florida primary elections. This cover letter was sent in conjunction with the above pitch sheet.

January 15, 2008

If you or a colleague plan to cover the Florida presidential primary on January 29, we invite you to visit Walt Disney World Resort in Orlando and take advantage of a uniquely “Americana” story opportunity and to participate in this truly “presidential” tour, appropriately titled The U.S. Presidents at Walt Disney World.

President George W. Bush joins America's 42 presidents in the Magic Kingdom at the prestigious Hall of Presidents. Guests learn about the origins of the U.S. Constitution and see the challenges all the presidents have faced since The Declaration of Independence. This 23-minute presentation features a film projected on a 180-degree screen which reveals America's 42 presidents, brought to life by the magic of Disney's Audio-Animatronics technology.

You will also have an opportunity to interview guests as they exit The Hall of Presidents for their input on the next president.

At Epcot, The American Adventure attraction is a 29-minute theatrical presentation which features great moments in American history; inspiring dreamers and courageous citizens that have shaped the spirit of America since its earliest roots, combining the magic of Audio-Animatronics with innovations in film and special effects.

The American Adventure also features the National Treasures collection -- an exhibition which displays more than 40 unique artifacts from American history, such as one of Abraham Lincoln's stovepipe hats and much more.

Additionally, other photo and video opportunities are available, as well as an extensive collection of b-roll and photography.

Please call 407-566---- as soon as possible so we can make arrangements for your visit.

Sincerely,

Tony

Tony ---------
International Public Relations Director
Disney Destinations, LLC

Hometown Press Release

São Paulo Native Races Through Fire, Makes Dreams Come True At Walt Disney World Resort

LAKE BUENA VISTA, FLA. -- Few people can describe their workplace as a fairy tale world filled with pirates, princesses and an enchanting castle at a place where dreams come true, but Eduardo Oliveira from São Paulo, Brazil, is one of the few people who truly do have a dream job. Oliveira creates magic as a Precision Driver at Lights, Motors, Action! Extreme Stunt Show at Walt Disney World Resort, Florida.

Oliveira moved to the United States in 1999 after commuting back and forth while working with different companies as a test driver and as a race car driver. After a chance meeting at Rally School with a fellow driver who had ties back to Walt Disney World Resort, Oliveira’s lifelong dream of becoming a professional driver came true. In February 2006 he began training as a Precision (Stunt) Driver with Lights, Motors, Action! Extreme Stunt Show at Disney’s Hollywood Studios (formerly Disney-MGM Studios). This high-octane live stunt spectacular gives guests a behind-the-scenes look at how action stunts are created for the movies, where stunt drivers fly out of windows and through fiery explosions in specialty designed stunt cars. The show opened in 2005 to a nearly 5,000 seat stadium and operates multiple times daily.

Oliveira had been vacationing to Walt Disney World Resort since he was 11 and dreaming about becoming a professional driver as long as he can remember. He used to watch races as a child and get pictures and autographs of the drivers afterwards. Now as a professional stunt driver himself, he creates the same magic for others that he once wished for as a child. Oliveira and the other drivers often go out after the show to meet fans and give advice to the many young aspiring drivers. Oliveira and the drivers also create daily Magical Moments where they surprise guests with a backstage tour of the set and a chance to get up-close and personal with the real stars of the show: the cars!

“Big time,” Oliveira replied when asked if he feels that his cultural background has played a part in his role as a Precision Driver. “Guests seem to feel more a part of the magic when they meet a Brazilian cast member; there is a greater connection there. All I have to do is say “Hi” in Portuguese when I see a group of Brazilians and they came running over to meet me. It’s a real magical moment for them and for me.”

Currently, Oliveira is on Temporary Assignment as a Stunt Manager with the show in addition to his daily Precision Driving duties. “I always say that no matter what you find along the way, it is all good (“so alegria” in Portuguese),” said Oliveira. “My goal was to move to the U.S. and drive pro. I have, and I’ve meet many great friends along the way.”

Oliveira will have the opportunity to make many more dreams come true during the “Year of a Million Dreams,” a year-long celebration that continues to offer new attractions, entertainment, and Magical Moments at Disney Parks. In a magical place where every path leads to happily-ever-after, Eduardo Oliveira was able to bring his dreams to life as well as the dreams of the thousands of guests he surprises and entertains everyday.

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[Editor’s Note/Not For Publication: For photographs and more information about Walt Disney World Resort, access the Walt Disney World Public Relations media only Web site at www.wdwnews.com; user name: disney; password: magic.]

Media Pitch Sheet - Technology

Disney Magic Music Days Press Release and Publicity Photos

Brazilian Marching Band Takes Center Stage at Walt Disney World Resort's Disney Magic Music Days

LAKE BUENA VISTA, FLA. – Walt Disney World Resort is famously known as the place Where Dreams Come True, and the most recently granted dream was to the Colegio Sao Jose Marching Band who were chosen to participate in Disney Magic Music Days on April 5^th, 2007 at the Magic Kingdom Park.

Disney Magic Music Days is an educational program designed for students of the arts to develop and showcase their talents while visiting Walt Disney Resorts in both Florida and California. Student groups and other organizations from around the globe can apply for the chance of a lifetime to take part in Disney Magic Music Days. Disney Magic Music Days gives vocal, instrumental and dance ensembles a chance to participate in workshops taught by professionals in their respective field, many of whom are nationally renowned. A lifelong dream of performing in front of thousands of guests on the most magical of all stages then comes true. Students are granted the amazing opportunity to perform with their group prior to a Disney parade or to take the stage at numerous locations throughout the Magic Kingdom to perform for and entertain guests from all over the world.

The magical memories made by the Colegio Sao Jose Marching Band while marching down Main Street, U.S.A. under the twilight sky will be sure to last a lifetime. The Colegio Sao Jose Marching Band is from Rio de Janiero and operates under the direction of Professor Mario Alexandre D’Angelo Mesquita. It is not every day that a dream comes true for an entire group of students, but for the Colegio Sao Jose Marching Band, April 5th, 2007 was the day their dreams of entertaining guests from all over the world came true. It was the magical day they took an extraordinary workshop and marched down Main Street, U.S.A. in the Magic Kingdom at the Walt Disney World Resort proudly representing their country and showing the world their talent.

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Media Pitch Sheet - Conservation

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UK FAMILY FROM BARNET WINS A DREAM NIGHT IN CINDERELLA'S CASTLE SUITE AT WALT DISNEY WORLD RESORT, FLORIDA

(MAR. 24, 2007, Magic Kingdom, Florida) The Hammett family from Barnet is greeted by Cinderella at the Magic Kingdom in Walt Disney World Resort, Florida. Four year-old James Hammett was in the right place at the right time when riding Cinderella’s Golden Carrousel at the Magic Kingdom, Friday. James persuaded his parents Caroline and Robert, his older sister Katherine, 11, his aunt Jennifer Ganble and two cousins, Hannah, 13, and Thomas, 9, into riding Cinderella’s Golden Carrousel when the Disney Dream Squad randomly awarded him and his family a once-in-a-lifetime experience to spend the night in the new Cinderella Castle Suite as part of the "Year of A Million Dreams." The Hammett family also became honorary grand marshal's in Friday's "Disney Dreams Come True Parade” at the Magic Kingdom, followed by dinner fit for royalty at Cinderella's Royal Table and ending with Disney's fireworks spectacular, "Wishes," before retiring to a magical evening in the Royal Castle Suite. During the "Year of A Million Dreams" more than one million dreams will be randomly awarded to guests at Walt Disney World Resort in Florida and Disneyland in California in 2007, with more than 474,702 Dream Prizes awarded to date.

(www.disneyparks.com/rules)

International Programs Press Release

Walt Disney World Resort Offers Exciting New Ways for International Students to Become a Part of the Magic

LAKE BUENA, VISTA, FLA. - Few people can describe their workplace as a fairy tale world filled with Pirates, Princesses, and an enchanting castle at a place where Dreams Come True. However, now international college students from across the globe have the opportunity to participate in The Walt Disney World® Resort International College Program in Florida and can too work in such a fairy tale world.

Walt Disney World® Resort recruits hundreds of international students from all across the world to live and work in one of several unique educational and professional paid internship opportunities at the number one vacation destination in the world. The Walt Disney World® Resort International College Program is a work-integrated learning opportunity that allows international students to participate in several internships that include the J-1 Academic Exchange Program, the Summer Work Program, and the Cultural Representative Program. All positions are paid and provide remarkable housing accommodations and daily work transportation.

During their internship, students will have the unique opportunity to represent their country and culture through working in front-line roles such as hospitality, food and beverage, merchandise, custodial, lifeguards, operations, and guest relations. This allows students to build transferable skills that include relationship building, problem solving, and written and verbal communication; explore networking opportunities with Disney leaders; and earn real-world experience with one of the most admired companies in the world.

Part of the Walt Disney World® Resort International College Program, the J-1 Academic Exchange Program is a twelve month paid internship opportunity of a lifetime. This work-integrated learning opportunity allows international students who are sponsored by U.S. colleges or universities on a J-1 academic visa to live and work at the Walt Disney World® Resort in one of the numerous roles listed above. Current students and recent university graduates are eligible to apply and have the option of spending up to a full year working at Walt Disney World® Resort while taking coursework through the Disney College Program and distance learning at their U.S. sponsoring university. The second option is to spend five months studying at their U.S. sponsoring universities and seven months working and taking classes at Walt Disney World® Resort. The classes offered through the Disney College program are also offered to students in the International College Program. These Collegiate Courses are recommended for credit by the American Council on Education and taught by industry professionals.

Students in the Summer Work Program will live and work at the Walt Disney World® Resort on a J-1 summer/work travel visa during their summer break from school. Students must be enrolled in school at the time of application and must return to school for at least one term following this program. The J-1 Summer Work Program is a 2-4 month paid program.

Cultural Representatives share their culture and customs with Guests who come from all over the world to Walt Disney World® Resort. To qualify for this program, students must authentically represent one of the countries or regions recreated in look and feel at the World Showcase at Epcot® and at Disney’s Animal Kingdom® Theme Park and Disney’s Animal Kingdom Lodge Resort. Countries currently represented include:

Brazil

Botswana

Canada

China

France

Germany

India

Indonesia

Italy

Japan

Lesotho

Mexico

Morocco

Namibia

Nepal

Norway

South Africa

Thailand

United Kingdom

Zimbabwe

Within the World Showcase at Epcot®, there are eight independent participant

companies that have contracts with Walt Disney World Co. As an employee for one of these companies, students are part of the Cultural Representative Program and an important member of the Disney "family." However, students will be employed by the specific company for which they are selected, not Walt Disney World® Resort. Students will reside in the same apartment community as other International College Program participants and receive the same rate of pay and many of the same benefits as participants in the other two International College Programs. Positions in the Cultural Representative program are generally twelve months.

A typical day for a student participating in the Walt Disney World® Resort International College Program could begin with waking up before work to get a workout in at the fitness center then by catching the bus to work. Perhaps the student works as an Attraction Host at The Twilight Zone Tower of Terror™, a server at Le Cellier at Epcot’s Canada Pavilion, or as a Guest Relations Host at the Magic Kingdom® Park, for example. After work, the student will get a ride back home on the bus with all of the other participants. Then after a homemade dinner with roommates, it’s off to a program-sponsored pool party at the clubhouse!

Not only will students be able to create magic as Walt Disney World® Resort cast members and participants while working and representing their country, but also take full advantage of the numerous opportunities available to other cast members such as housing accommodations and entertainment. All International Program participants live in an exclusive, fully furnished apartment community. Rent includes utilities, cable connections, local phone service, housewares, maintenance, and access to; laundry facilities, swimming pools, a clubhouse, and a fitness center. 24-hour gated security and transportation to and from work and shopping also is provided. Rent ranges from $69-$87 USD per week depending on the size of the unit. These costs will be deducted from paychecks weekly and housing options range from 1-4 bedroom units, shared by 2-8 roommates from various countries.

Since entertainment is key to the Disney experience, cast members can enjoy an amazing variety of fun-filled perks, including free admission to all four Walt Disney World® Resort theme parks, on-property discounts and local-merchant discounts. Students can also enjoy numerous recreational activities and locations such as Mickey's Retreat, a 19-acre recreation facility exclusively for cast members and participants that's located conveniently near the housing complex.

Students pursuing any degree are eligible to apply for a Walt Disney World® Resort International College Program as long as they are at least 18 years old and a student in an accredited university at the time of their application. Students must also have good conversational English, be willing to share living quarters with other participants, and be outgoing, enthusiastic, and flexible. More information on this unique opportunity and instructions on application can be found at: www.DisneyInternationalPrograms.com.

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RECENT COLLEGE GRAD FROM QUEBEC WINS A DREAM NIGHT IN CINDERELLA CASTLE SUITE AT WALT DISNEY WORLD RESORT, FLORIDA

(MAY 2, 2007, Magic Kingdom, Florida) Evelyne Paris from Sherbrooke, Quebec is greeted by Cinderella at Magic Kingdom in Walt Disney World Resort, Florida. Evelyne was in the Dream Place at the Dream Time on Mission: SPACE at Epcot, Tuesday afternoon, when the Disney Dream Squad randomly awarded her a once-in-a-lifetime experience to spend the night in the new Cinderella Castle Suite as part of the "Year of a Million Dreams" celebration. This is Evelyne’s first visit to Walt Disney World Resort, who is here with her friend Catherine celebrating their recent college graduation along with Catherine’s parents, Louis and Suzanne. Evelyne and her party also became honorary grand marshal's in Tuesday’s "Disney Dreams Come True Parade” at Magic Kingdom, followed by dinner fit for royalty at Cinderella's Royal Table and ending with Disney's fireworks spectacular, "Wishes," before retiring to a magical evening in the Royal Castle Suite. During the "Year of a Million Dreams," more than one million dreams will be randomly awarded to guests at Walt Disney World Resort in Florida and Disneyland Resort in California in 2007, with over 500,000 Dream Prizes awarded to date.

(www.disneyparks.com/rules)

J-1A Press Release

Walt Disney World Resort Offers Exciting New Ways for Brazilian Students to Become a Part of the Magic

LAKE BUENA, VISTA, FLA. - Few people can describe their workplace as a fairy tale world filled with Pirates, Princesses, and an enchanting castle at a place where Dreams Come True, but Brazilian students have the opportunity to participate in the J-1 Academic Exchange Program at the Walt Disney World® Resort in Florida and can too become a part of the magic.

Beginning last year, Walt Disney World® Resort began recruiting hundreds of international students from all across the world to live and work in this one-of-a-kind six month, educational and professional paid internship opportunity at the number one vacation destination in the world. Part of The Walt Disney World® Resort International College Program, the J-1 Academic Exchange Program is a work-integrated learning opportunity that allows international students who are sponsored by U.S. colleges or universities on a J-1 academic visa to participate in an internship at Walt Disney World® Resort.

During their internship, Brazilian students will have the unique opportunity to represent their country and culture through working in front-line roles such as hospitality, food and beverage, merchandise, lifeguards, and operations. This allows students to build transferable skills that include relationship building, problem solving, and written and verbal communication; explore networking opportunities with Disney leaders; and earn real-world experience with one of the most admired companies in the world.

Not only will students be able to create magic as Walt Disney World® Resort cast members while working and representing their country, but also take full advantage of the numerous opportunities available to other cast members. All International Program participants live in an exclusive, fully furnished apartment community. Rent includes utilities, cable connections, local phone service, housewares, maintenance, and access to; laundry facilities, swimming pools, a clubhouse and a fitness center. 24-hour gated security and transportation to and from work and shopping is also provided. Rent ranges from $69-$87 USD per week depending on the size of the unit. These costs will be deducted from paychecks weekly and housing options range from 1-4 bedroom units, shared by 2-8 roommates from various countries.

Since entertainment is key to the Disney experience, students can enjoy an amazing variety of fun-filled cast perks, including free admission to all four Walt Disney World® Resort theme parks, on-property discounts and local-merchant discounts. Students can also enjoy numerous recreational activities and locations such as Mickey's Retreat, a 19-acre recreation facility exclusively for cast members that's located conveniently near the housing complex.

Students pursuing any degree are eligible to apply for the J-1 Academic Exchange Program as long as they are at least 18 years old and a student in an accredited university at the time of their application. Students must also have good conversational English, be willing to share living quarters with other participants, and be outgoing, enthusiastic, and flexible. More information on this unique opportunity and instructions on application can be found at: www.DisneyInternationalPrograms.com.

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